H&M, the Swedish fashion chain, are opening a new store in Brixton in the
old Woolworth’s store at midday on 29 April.
That would be fine except: H&M are in the middle of a large expansion programme in Israel, including a new store in Jerusalem.

By opening that store H&M are supporting the Judisation of Jerusalem and supporting the expulsion of the Palestinians who have lived in the city for generations.

Judisation is not a peaceful process; it is conducted by demolishing
Palestinian homes and beating and imprisoning anyone who protests.
The Israeli Government has ignored international calls to halt the building of settlements in Jerusalem. There has been a European wide call to protest against H&M’s active support of Israeli apartheid.

Join our protest outside H&M’s new shop, Brixton Road
11.30 April 29
J-BIG
Jews for Boycotting Israeli Goods

For more details contact
supporters@bricup.org.uk